A Case Study from KAON
Consulting
Chief Operating Officer
120-Unit Quick Service Restaurant Franchise based in the Northeast
Chief Operating Officer
120-Unit Quick Service Restaurant Franchise based in the Northeast
About:
With an already well-defined concept consisting of
100 units, this company was looking to develop a
smaller, regional sandwich concept as well. So, a
new role was created for the position of Chief
Operating Officer in order to develop the concept,
build brand awareness, and streamline operations.
Challenge:
Most of the organization’s senior leadership has
been promoted from within the company. The CEO was
looking to bring in talent from the outside in
order to offer a new and different perspective, but
also to bring in brand development. Operations are
spread out over three states in a wide geography
for only 20 stores. The company needed to hire
someone who could bring centralization to the
operational process, develop menu offerings in a
competitive segment, and develop the brand beyond
its regional stronghold.
Past performance was crucial as the client desired
candidates with proven track records. And,
because cultural fit was important, we vetted
candidates who were familiar with the three state
territory from past work experience. We developed
candidates who were able to work independently and
bring solutions.
Solution:
Result:
After one year, the chosen candidate was successful
in increasing system-wide sales by 15%. He was also
instrumental in simplifying the menu offering, and
thus creating better back-of-house work flow. This
decreased the amount of unnecessary products and
maximized operational efficiencies.